About Free Spirit
Free Spirit brings together specialists in luxury events, catering, nutrition, yoga, fitness, breathwork and immersive styling to deliver premium corporate wellness experiences.
Every experience is delivered by qualified professionals and unified through Free Spirit’s signature creative direction. We work collaboratively to ensure every programme is commercially relevant, seamless and aligned with professional standards.
Our team includes:-
- Yoga instructors
- Fitness trainers
- Level 5 Nutritionists
- Breathwork & Meditation guides
- Well workshop facilitators
- Immersive stylists and event designers
Charlotte Penniceard
Co-founder of Free Spirit, Charlotte brings extensive experience in luxury catering, bespoke events and experience design. Creative by nature, plus a lifelong commitment to fitness and performance, her approach is shaped by both hands-on delivery and personal practice. Yoga has become a transformational part of her work in recent years, leading her to complete a 200-hour teacher training to deepen her understanding of the connection between movement, breath and mindset. Charlotte helps shape the structure, flow and intention of each programme to ensure every experience is immersive, purposeful and delivered to the highest standard.
Jess Esposito & David Burton
Co-founders of Free Spirit and lead the creative and visual direction of the brand. With backgrounds in fashion, photography and design, they specialise in luxury, experiential and immersive creation. Their exceptional visual eye and attention to detail — from spatial layout to texture, tone and styling — allows them to transform environments in ways that elevate the entire experience. As set designers and creative directors with a shared passion for food and wellbeing, they create spaces that feel intentional, refined and truly distinctive.
Alison Olmi
Alison is an experienced yoga, breathwork, meditation and sound bath practitioner whose work blends traditional yogic philosophy with modern wellbeing practices. Her sessions focus on building strength, balance and calm through movement, breath and intention, and on giving people a reliable way to settle. As a key contributor to the development of Free Spirit’s movement and mindset workshops, Alison designs accessible practices that help teams reset, refocus and feel more present within demanding professional environments.
Ryan Fleury
Ryan is a Level 5 Registered Nutritionist, strength and conditioning coach and martial artist, specialising in performance nutrition, energy management and confidence-building self-defence. His evidence-based approach combines nutrition science with practical, behaviour-led strategies to support focus, resilience and sustained performance. As a contributor to the development of Free Spirit’s nutrition, mindset and self-defence workshops, Ryan translates complex concepts into clear, accessible tools that work in real-world professional environments.
Raquel Torreda
Raquel is an experienced event manager, staffing specialist and qualified Zumba instructor, and a core member of Free Spirit. As owner of Raquel’s Staffing and Chief Event Manager for PenniBlack, she leads front-facing delivery and curates service teams that align with each client’s brand, culture and experience — recognising that it’s the people, energy and attitude on the day that shape how an experience is felt, and ensures each programme runs seamlessly. Alongside her event leadership, she brings uplifting, high-energy movement sessions that build connection, confidence and celebration.
Catrin Dimond
Catrin supports Free Spirit across social media, digital storytelling and creative workshop development. With a strong passion for yoga, fitness and sport — including touch rugby — alongside a love of hands-on creativity, she plays a key role in shaping the structure and flow of Free Spirit’s creative workshops. Catrin leads the design and delivery of sessions such as lino printing, bringing clarity, organisation and a strong visual eye to both the participant experience and how the brand is communicated.